Live like you live here.

We help the world's curious locals make the most of their cities.

We build local media brands for growing cities, and a technology platform to make it possible, with a focus on delightful email newsletters and meaningful communities of local explorers, makers, and leaders.

Local media brands

Check out The New Tropic in Miami, The Evergrey in Seattle, Pulptown in Orlando, and Bridgeliner in Portland.

Technology for engagement

We're building a toolkit for local engagement, powered by email and user-centered behavioral analytics.

Creative Studio

We design campaigns that help clients create the same kind of local engagement and relationships we create for our own brands. You can learn more here.

Our work

Want to learn more? Hit us up

The New Tropic

For Miami's curious locals

The Evergrey

For Seattle's curious locals

Pulptown

For Orlando's curious locals

Bridgeliner

For Portland's curious locals

Startup Guide

Engaging the startup community

Redefining Transit in Miami

A campaign of research, storytelling, and events

Lyft & Neighborhood Guides

Cultivating FOMO with Miami’s explorers

MiamiLand

A giant, interactive celebration of Miami

What we're learning …

Sometimes we write about our work on Medium. Here are some recent posts.

Our Team

These are the people who make the things.

Christopher Sopher

Co-founder and CEO
WhereBy.Us

Rebekah Monson

Co-founder and COO
WhereBy.Us

Bruce Pinchbeck

Co-founder and Chief Creative Officer
WhereBy.Us

Ernie Hsiung

CTO
WhereBy.Us

Chris Adamo

Chief Business Officer
WhereBy.Us

Mónica Guzmán

VP, Local
WhereBy.Us

Megan Zimroth

Producer, Creative
WhereBy.Us

Alexandra Smith

Director, Growth
WhereBy.Us

Lance Dixon

Director
The New Tropic

Ben DeJarnette

Director
Bridgeliner

Katie Johnston

Director
Pulptown

Ken Christensen

Director, Video
WhereBy.Us

Michael Schofield

UX Development Lead
WhereBy.Us

Schlomo Rabinowitz

Business Manager
Bridgeliner

Kevin Cobb

Senior Producer, Creative
WhereBy.Us

Caitlin Moran

Director
The Evergrey

Kristen Reeves

Events Producer
WhereBy.Us

Whitney Gomes

Video Producer
Bridgeliner

Alexa Caravia

Video Producer
The New Tropic

Eric Keto

Video Producer
The Evergrey

Kayla O'Brien

Video Producer
Pulptown

Haley Weaver

Social Producer
WhereBy.Us

Kristem Cuestas

Support Specialist
WhereBy.Us

Carolyn Gearig

Product Manager
WhereBy.Us

Rossilynne Culgan

Director
The Incline

Colin Deppen

Producer
The Incline

Lindsey Van Der Veer

Business Manager
The Incline

What's next?

We're heading to cities across the country in 2018. Want to make something happen where you live? We'd love to hear from you.

Contact Us

Have a question? Want to work with us? Just want to say hey? We'd love to hear from you.